Generation Z is defined as people born from the mid-1990s to the early 2000’s and makes up 25% of the North American population, making them a larger cohort than the Baby Boomers or Millennials, and we have made a 2018 gen z gift guide in their honour. These kids are growing up in a world not defined by geographical borders, where influencers are bigger celebrities than movie stars, and where dating is more likely to happen in a group than one on one. There is also a ton of brand loyalty, mem fandom, and a deep dedication to saving the planet. Here are our picks. For the record, I ran them by my 2 Gen Z boys and got a double thumbs-up. I learned so much from Trendera at the Beaches Resorts Social Media on the Sand Conference and needed to share! Oh – and a few contain affiliate links, allowing us to keep running this site and bringing you great editorial.

Jill Amery

Jill Amery is a mom of 2 small boys and the Publisher of UrbanMommies, a stylish digital lifestyle magazine filled with fitness, style, health, recipes and savvy mom advice to help you through pregnancy, birth, and raising your kids.

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The outdoor movie night concept has entertained families for generations. I remember watching old black and white family movies on reels with a huge screen as a little girl. Thankfully, technology has advanced and these fun evenings aren’t so much of a production – so to speak. The invites, snacks and technology are now the easy part. The only challenge is choosing the film! Here’s what we used for a recent impromptu event.

Jill Amery

Jill Amery is a mom of 2 small boys and the Publisher of UrbanMommies, a stylish digital lifestyle magazine filled with fitness, style, health, recipes and savvy mom advice to help you through pregnancy, birth, and raising your kids.

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When it comes to ‘Back to School’, I slump into sadness at another summer gone. In a way, though, September can be a time of rebirth and renewal, and a great opportunity to get the family organized. This year we have a few tricks up our sleeve to transition seamlessly into school and work life. Here are a few ideas we are implementing this year in order to streamline and succeed!

Jill Amery

Jill Amery is a mom of 2 small boys and the Publisher of UrbanMommies, a stylish digital lifestyle magazine filled with fitness, style, health, recipes and savvy mom advice to help you through pregnancy, birth, and raising your kids.

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Summer in Vancouver means the annual Honda Celebration of Lights is near! With kids in tow, fireworks can sometimes be daunting. Parking and transit need to be figured out, snacks packed and a plan set in place. While English Bay and Kitsilano Beach are the uber-popular viewing areas, there are a few more family-friendly venues to observe the spectacle around Vancouver.

Jill Amery

Jill Amery is a mom of 2 small boys and the Publisher of UrbanMommies, a stylish digital lifestyle magazine filled with fitness, style, health, recipes and savvy mom advice to help you through pregnancy, birth, and raising your kids.

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Any parent who has ever taken a small kid to a large zoo, amusement park, museum, or who just has a reason to fear their kid might make a mad dash or decide to play hide-and-seek in public, has worried about what would happen if you got separated from the child. Fear and stress can make grown-ups forget important phone numbers, sometimes a lost child has trouble with their own name.

Now imagine your child has an allergy or other medical condition that causes worry. Perhaps your child is older but still non-verbal or is otherwise unable to communicate with strangers.

No matter what their age or abilities, we want our children to have the opportunity to fully experience the world. How to do that, and still keep them safe?

Serendipity Indigo

Serendipity Indigo is the self-proclaimed Queen of Silver Linings. She frequently writes about the struggle to find the bright side on her blog Mother of Serendipity. Although raised a military brat, she's called New York City home for the last 16 years. Now a wife & stay at home mother to her two young Rebels she can be found ranting, raving, looking for unexpected treasures, and committing random acts of photography. Most of this randomness is shared on her Facebook, Twitter, Instagram, Pinterest, and whatever other social medias the kids are into these days.

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It’s May and while we are supposed to be seeing earlier sunrises and spring blooms, the weather has been horrible. Mayvember. Daily rain, with grey skies and chilly air are not a recipe for wanting to jump out of bed at an early hour. Apparently, though, track and field begins in the spring and the hardcore teachers facilitating the 7am practices didn’t receive the ‘raincheck’ memo. I try so hard to teach the kids not to quit things, and me not wanting to drive in wet weather wouldn’t set a very good example!

Jill Amery

Jill Amery is a mom of 2 small boys and the Publisher of UrbanMommies, a stylish digital lifestyle magazine filled with fitness, style, health, recipes and savvy mom advice to help you through pregnancy, birth, and raising your kids.

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Dear Nate –

I know it seems weird to hear from me, your best friend’s mom. Even weirder than the time I sang “Watch Me Whip” in public or came to school in my Griffindor bathrobe. But something happened today, and I didn’t know where else to turn.

Today was a terrible day, Nate. I didn’t know this day would come so soon.

Today there was a hole in the world.

Renee Robbins

Writer. Kamikaze Mom. Participation Trophywife. Trying to achieve a balance of principal and practice without shouting obscenities at too many people.

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